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Local Events in Pacific Beach

Experience Pacific Beach Like a Local

Discover the best local events and things to do in Pacific Beach, San Diego. From beachfront festivals and weekly farmers markets to live music, community celebrations, and seasonal happenings, Pacific Beach offers the perfect blend of laid-back beach culture and coastal entertainment. Whether you're planning a weekend getaway or an extended stay, you'll find plenty of ways to experience one of San Diego's most beloved beach neighborhoods just steps from the sand.

Bonfire at the beach with friends

Pacific Beachfest

Pacific Beachfest returns to Pacific Beach, San Diego, on Saturday, October 3, 2026, from 9 AM to 7 PM along the boardwalk. This free, family-friendly beach festival features live music, local vendors, a Kids Zone, and community activities, making it one of San Diego's most popular annual coastal events.

Kids enjoying a family amusement park ride

Kids Free San Diego

October is Kids Free San Diego month, when participating attractions, museums, restaurants, and family activities across San Diego County offer special savings for kids. Enjoy nearby Belmont Park, SeaWorld San Diego, the San Diego Zoo, and more during your Pacific Beach family getaway.

Wine tasting at an outdoor culinary festival

Del Mar Wine + Food Festival

Celebrate the Del Mar Wine + Food Festival, typically held from late September through early October, with events spanning September 30 through October 4. Enjoy renowned chefs, acclaimed restaurants, world-class wineries, craft beverages, live entertainment, and unique culinary experiences, culminating in the Grand Tasting weekend featuring exceptional food, wine, and Southern California flavors.

Enjoy a San Diego Wave Game at Snapdragon

San Diego Wave FC

Cheer on San Diego Wave FC during the 2026 NWSL season at Snapdragon Stadium in San Diego. Upcoming home matches include September 12, September 18, and October 25. Experience professional women’s soccer, exciting matchday energy, and top NWSL competition while enjoying a coastal getaway near Pacific Beach.

Powerboat Event

San Diego Bayfair

Held each September, San Diego Bayfair brings high-speed powerboat racing, entertainment, and family fun to Mission Bay. Stay near Pacific Beach and enjoy this annual San Diego waterfront tradition along the Southern California coast.

Enjoy a San Diego Wave Game at Snapdragon

Pacific Islander Festival

Celebrate Pacific Islander culture September 26–27, 2026, at Ski Beach on Mission Bay in San Diego. This popular cultural festival near Pacific Beach features traditional music, dance, food, arts, and entertainment representing Pacific Island communities. Experience a vibrant weekend of culture and community along scenic Mission Bay.

Marathon Runners by the beach

Pacific Beach Half Marathon & 5K

Run along the beautiful San Diego coast at the Pacific Beach Half Marathon & 5K on October 4, 2026. This scenic race takes runners through Pacific Beach and Mission Bay, combining ocean views with an energetic coastal atmosphere. Make Pacific Beach your home base for an unforgettable San Diego race weekend.

Halloween Zombie Event

PB Zombie Walk & Trick-or-Treat

Celebrate Halloween in Pacific Beach at the PB Zombie Walk & Trick-or-Treat on October 30, 2026. Dress in your spooky best and explore Garnet Avenue as local businesses welcome families and costumed visitors for Halloween fun. Enjoy a festive evening just blocks from the beach in San Diego’s lively Pacific Beach neighborhood.

Enjoying a Christmas Parade on a Golf Cart

Pacific Beach Holiday Parade

Celebrate the season at the Pacific Beach Holiday Parade on December 12, 2026, in San Diego. Watch festive floats, community groups, local organizations, and holiday characters make their way through the heart of Pacific Beach. Enjoy a cheerful coastal holiday tradition surrounded by the shops, restaurants, and beaches of PB.

Snapdragon Stadium at Night

SDCCU Poinsettia Bowl

Experience the return of the SDCCU Poinsettia Bowl on December 23, 2026, at 4:30 PM at Snapdragon Stadium in San Diego. Back for the first time since 2016, this exciting college football tradition brings postseason action, passionate fans, and holiday-season energy to San Diego, making it a must-see event during a Pacific Beach getaway.

Contact Us

Call to Reserve Your Stay

Plan your coastal escape to Pacific Beach and reserve your stay at Pacific Shores Inn today. Call (858) 483-6300 to book your room, ask about current offers, or get local tips for your San Diego getaway.